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A pan-African celebration awaits at Trace Made in Africa
Yemi Alade

A pan‑African celebration awaits at Trace Made in Africa

This 24th, 25th and 26th of June, Apollon and Trace present “Trace Made in Africa”, 72 hours of  music, fashion, dance, lifestyle, and art to celebrate African music in the buzzing city of Porto.

Prepare your trip to Porto and reserve your spot at Made in Africa here.

This June Trace and Apollon are putting together the first edition of TRACE Made in Africa for 3 days of African and diaspora music and culture. The event has brought together artists from all over the continent including Nigeria’s young popstar Joeboy, Ghana’s reggae giant Stonebwoy, Kenya’s Sauti Sol and much more for a full immersion into the many styles and scenes offered by the continent. With a mission of amplifying the culture that is influencing the entire planet, the festival will also include events related to fashion, dance, lifestyle and art that highlight the talent from Africa and its diaspora. In a press conference for the festival in Paris, Stonebwoy mentioned, “The strength of Ghanaian music lies in the hearts of the Ghanaian in the diaspora. Opportunities like this will help us showcase what Ghanaian talent is,” happy to see the international interest in the growing African music scene.  

Trace, who’s name appears on the festival, is a global platform dedicated to airing Africa’s top music artists with programs that reach more than 350 million people in 180 countries. Founded in 2003, Trace has showcased styles as diverse as Afro-pop, coupé-décalé, Kwaito house, Afro-trap, makossa, and ndombolo through radio and live concert events, with Made in Africa being its first festival. Olivier Laouchez, co-founder and president of Trace, has this to say about the Trace Made in Africa: “Nothing can replace a live experience to feel the power of experience to feel the power of artists and cultures with African roots. Through this event, Trace’s mission – to entertain and make young people succeed – will take on a new dimension! ‘Trace Made in Africa’ reflects the expectations of our audiences who want to experience an extraordinary moment of musical celebration while being immersed in the cultural cultural disciplines they love – dance, art, fashion, beauty, photos and videos…!”

Be prepared for a good time complete with rooftop happy hours, pool and boat parties with the best Afro Urban artists, dance shows, competitions, exclusive after-parties, and amazing gastronomic experiences. Hosting multiple stages in iconic venues, you’ll be able to find the don Mr Eazi next to South African singer and poet Busiswa or a Nigerian rap/highlife detour with Show Dem Camp. A true pan-African lineup. As a partner of the festival PAM will be reporting on-site and speaking with the artists and festival goers for a full debrief of the long weekend.

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