The Jamaican dancehall star and afrowave artist partner up for a comical new song and video.
Jamaican born and bred Busy Signal has merged fire with Afro B for a hilarious video for ‘100%’. 100% is fiery song mixed with Afro B’s afrowave style. On making the song, Busy Signal says “It was great to link up with my brother Afro B on the song. And we made this one for the people. From US to Jamaica to Africa, it’s all love, it’s 100% Real.”
The video tells the tale of a street hustler trying to sell dubious goods. He sells something to the wrong guy and a chase ensues through the busy streets. The acting is impressive given the tourists surrounding them. In fact, watching the faces in the background adds to the joy of the video itself—that and watching the feel good vibes from the two artists as they dance and perform their verses.
“The video is mad, crazy, crazy vibes. We shot it in New York City, from Times Square to Brooklyn, to Queens, it’s just a whole bunch of energy. 100% Real, it’s a whole lot of fiery energy,” says Busy Signal.
‘100%’ is off Busy’s latest album, Parts of the Puzzle, which is currently available for streaming.