{"id":73961,"date":"2021-03-05T12:02:55","date_gmt":"2021-03-05T11:02:55","guid":{"rendered":"https:\/\/pan-african-music.com\/?p=73961"},"modified":"2021-03-05T12:03:48","modified_gmt":"2021-03-05T11:03:48","slug":"ami-yerewolo-ibamba","status":"publish","type":"post","link":"https:\/\/pan-african-music.com\/en\/ami-yerewolo-ibamba\/","title":{"rendered":"Ami Yerewolo champions the value of perseverance on &#8220;Ibamba&#8221;"},"content":{"rendered":"\n<h4 class=\"wp-block-heading\">For her new single, which announces the album <em>AY<\/em>, the Malian artist advocates self-confidence, despite what others might say. <\/h4>\n\n\n\n<p>&#8220;Ibamba&#8221; means &#8220;perseverance,&#8221; a necessary quality in Ami Yerewolo\u2019s universe, as emphasized on this new single. Inspired by <a href=\"https:\/\/pan-african-music.com\/en\/tag\/oumou-sangare\/\">Oumou Sangar\u00e9<\/a>\u2019s feminism, Ami Yerewolo has created her own communication structure, Denfari Events, which will avoid &#8220;<em>the rotten men of the Malian music industry.<\/em>&#8221; In Bambara, &#8220;Denfari&#8221; means &#8220;<em>the child who is not afraid of challenges.<\/em>&#8221; A strong advocate of sisterhood, the rapper collaborates with other women, such as Les Amazones d\u2018Afrique, the Moroccan Soultana, N&#8217;Dat Bouwan\u00e9 from Mauritania and Mine La Voil\u00e9e from Senegal. <\/p>\n\n\n\n<p>The video for &#8220;Ibamba&#8221; perfectly illustrates the spirit of sisterhood. It is a true hymn to self-fulfillment. Ami wished to represent the perpetual struggle of emancipating ourselves from the expectations of others, which weigh on our own happiness. It features a young student being bullied at school because of her characteristics. Like a prophetess, the MC delivers a message to this young girl, while surrounded by other caring women. Ami Yerewolo implores the youth of Mali to persevere: &#8220;<em>There is no such thing as a silly profession, we must not depend on anyone, starting from nothing, we aim for the top.<\/em>&#8221; She also insists on the importance of ignoring slander, which is so destructive for many women: &#8220;<em>Some will always try to make you dirty, it&#8217;s normal, because they are dirtier than you are.<\/em>&#8221; <\/p>\n\n\n\n<p>Find Ami Yerewolo in our Pan African Rap playlist on <a rel=\"noreferrer noopener\" aria-label=\" (s\u2019ouvre dans un nouvel onglet)\" href=\"https:\/\/open.spotify.com\/playlist\/3wKFGudR28CR8bdnMSnSXQ?si=f-Sq8RdmQGe2Q3gFYid8CA\" target=\"_blank\">Spotify<\/a> and <a rel=\"noreferrer noopener\" aria-label=\" (s\u2019ouvre dans un nouvel onglet)\" href=\"https:\/\/www.deezer.com\/en\/playlist\/8240716902\" target=\"_blank\">Deezer<\/a>.<\/p>\n\n\n\n<p>Pre-order the album  <em>AY<\/em>  ahead of its April 16 release, via Blick Bassy&#8217;s  <a rel=\"noreferrer noopener\" aria-label=\" (s\u2019ouvre dans un nouvel onglet)\" href=\"https:\/\/othantiq.com\/\" target=\"_blank\">Othantiq AA<\/a> label. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>For her new single, which announces the album AY, the Malian artist advocates self-confidence, despite what others might say. &#8220;Ibamba&#8221; means &#8220;perseverance,&#8221; a necessary quality in Ami Yerewolo\u2019s universe, as emphasized on this new single. [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":73956,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3944],"tags":[30055,23741],"location":[8132],"yst_prominent_words":[8576,34481,26327,26325,8996,8995,9174,8414,8933,9185,25140,34479,8485,8508,34480,12954,8543,9823,25045,26328],"acf":[],"_links":{"self":[{"href":"https:\/\/pan-african-music.com\/en\/wp-json\/wp\/v2\/posts\/73961"}],"collection":[{"href":"https:\/\/pan-african-music.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pan-african-music.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pan-african-music.com\/en\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/pan-african-music.com\/en\/wp-json\/wp\/v2\/comments?post=73961"}],"version-history":[{"count":0,"href":"https:\/\/pan-african-music.com\/en\/wp-json\/wp\/v2\/posts\/73961\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pan-african-music.com\/en\/wp-json\/wp\/v2\/media\/73956"}],"wp:attachment":[{"href":"https:\/\/pan-african-music.com\/en\/wp-json\/wp\/v2\/media?parent=73961"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pan-african-music.com\/en\/wp-json\/wp\/v2\/categories?post=73961"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pan-african-music.com\/en\/wp-json\/wp\/v2\/tags?post=73961"},{"taxonomy":"location","embeddable":true,"href":"https:\/\/pan-african-music.com\/en\/wp-json\/wp\/v2\/location?post=73961"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/pan-african-music.com\/en\/wp-json\/wp\/v2\/yst_prominent_words?post=73961"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}