{"id":120084,"date":"2023-03-15T10:00:00","date_gmt":"2023-03-15T08:00:00","guid":{"rendered":"https:\/\/pan-african-music.com\/?p=120084"},"modified":"2023-03-14T11:21:55","modified_gmt":"2023-03-14T09:21:55","slug":"lojay-gangster-romantic","status":"publish","type":"post","link":"https:\/\/pan-african-music.com\/en\/lojay-gangster-romantic\/","title":{"rendered":"Lojay, from Love &#038; Attention to Gangster Romantic"},"content":{"rendered":"\n<p class=\"has-drop-cap\">As an artist, he\u2019s had much to celebrate. One of just a handful of Nigerian artists to make it to single digits in the US Billboard Afrobeats chart with his \u201cMona Lisa\u201d (which also happens to be the most globally Shazamed Afrobeats song of all time) Lojay has garnered much success alongside the likes of legendary Nigerian star producer Sarz, as well as Wizkid, whilst sharing stages with Tems, Boj, Amaarae, Ladipoe and more.<\/p>\n\n\n\n<p>As a man, the ride hasn\u2019t been so smooth. There\u2019s wisdom in his voice, which comes across steady, fresh, and thoughtful even in his lower register \u2013 an almost unrecognizable tone against the ones we usually hear on the much more emotive, fluid love songs peppering his wildly successful 2021 EP, <em><a rel=\"noreferrer noopener\" href=\"https:\/\/orcd.co\/lvnattn\" data-type=\"URL\" data-id=\"https:\/\/orcd.co\/lvnattn\" target=\"_blank\">LV N ATTN<\/a><\/em> (Love and Attention). Known for his remarkable ability to draw from his surroundings, infusing desire, lust, intimacy, and fun into ballads for the lovestruck, this year, like so many, he\u2019s disillusioned. Cuffing season is officially over, and love today often feels like a minefield where one wrong move can have one sustaining lifelong emotional injury. In a time where patriarchal sentiments abound and go head to head with a new breed of women who are finding that they are no longer beholden to the desires of so-called mediocre men, it\u2019s hard to imagine what love songs will sound like when vulnerability is so deeply entrenched in risk, as toxicity comes from all sides.&nbsp;&nbsp;<\/p>\n\n\n\n<p>In his latest offering, <em><a href=\"http:\/\/www.lojay.lnk.to\/gangsterromantic\" data-type=\"URL\" data-id=\"http:\/\/www.lojay.lnk.to\/gangsterromantic\" target=\"_blank\" rel=\"noreferrer noopener\">Gangster Romantic<\/a><\/em>, Lojay is a far cry from the man who was willing to risk it all to see his love requited. With past pining lyrics such as \u201c<em>I need your love and attention<\/em>\u201d on the self-titled track, to the present\u2019s self-asserting \u201c<em>give me devotion properly<\/em>\u201d on \u201c<a href=\"https:\/\/youtu.be\/pMJ3M1VlBTA\" data-type=\"URL\" data-id=\"https:\/\/youtu.be\/pMJ3M1VlBTA\" target=\"_blank\" rel=\"noreferrer noopener\">Yahweh<\/a>,\u201d Lojay turns love inward. Speaking on his journey from heartbreak to breakthrough in seven breezy tracks, Lojay and PAM talk about love, lessons, and finding himself a rugged exterior that he hopes will protect his tender heart.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>Let\u2019s start with the title. Why did you call the EP \u201cGangster Romantic\u201d ? Or rather, what does it mean to you to be \u201cgangster,\u201d and what does it mean to you to be \u201cromantic\u201d?<\/strong><\/h5>\n\n\n\n<p>The project is an expression of what has happened between the last 12 to 18 months. I\u2019ve met a lot of people, some genuine and some not so much. And in that time I realized that, although I am a romantic and I am a loverboy to an extent, I\u2019ve also had to realize that at the end of the day, we are all in the streets. I\u2019ve just had to toughen up and become gangster with my emotions just to survive the streets. Everything that comes with it says I\u2019m still romantic, I still care, I still want love, but at the same time I\u2019ve also learned that where I am, I need to be tough and close my heart to a lot of things. \u201c<em>Just move gangsta<\/em>\u201d quote, unquote!<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Lojay - MOTO\" width=\"500\" height=\"281\" data-src=\"https:\/\/www.youtube.com\/embed\/dD8QWwPKuhU?feature=oembed&#038;autoplay=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>I hear that! What\u2019s scary for me looking out onto the dating world again as a newly single person, is seeing how there\u2019s a new and mostly negative narrative going around that is now very prominent in young people. On one hand, folks like Andrew Tate are talking about \u201chigh value men\u201d and \u201chigh value women\u201d and bringing up very traditional ideas of patriarchy that border on, or are downright toxic; and on the other hand a new kind of femininity that sees women pushing back on this historic toxicity, more often with really high expectations from partners of their own. It\u2019s overwhelming!&nbsp;<\/strong><\/h5>\n\n\n\n<p>I mean first of all that whole narrative of everyone having to be a certain way, women wanting their men to do this or to do that, or certain groups having to be a certain way\u2026 I generally feel like that is sparked from two things: greed and, in a lot of cases, laziness. Those two things are now like\u2026 every day. I don\u2019t know where the conversation around \u201chigh value\u201d men or women came about or who decided to call people \u201chigh or low value\u201d \u2013 that in itself is very toxic. I don\u2019t think anybody who feels like those are good ways to describe people is mentally okay, personally.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>Right, and even having emotional conversations about those ideas and expressing them is looked down upon. It all feels very transactional suddenly.&nbsp;<\/strong><\/h5>\n\n\n\n<p>Exactly, it is looked down upon, so much. Don\u2019t get me wrong, there are people that are very open to you expressing your emotions and yes, I agree with that, we must be expressive and let our feelings out. I also feel like with the way the world is, it\u2019s not for everybody. That\u2019s why I say you have to be tough!<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>What was the idea of love like when you were younger, and how much has it changed for you now that you\u2019re growing, toughening up, analyzing your own experiences, and turning them into songs?<\/strong><\/h5>\n\n\n\n<p>I grew up in a household where my father was the breadwinner and he took on certain responsibilities. I personally feel like love and relationship in itself is a partnership; that\u2019s the reason why you come together, you have kids if you want to and you build a family. The fact that it used to be like, men take care of the outside [of the home] and women take care of the inside, it\u2019s not because women are perceived as weaker. It\u2019s because one person had to do one thing, and the other person had to do the other thing. Growing up, my parents at least showed me and my siblings a lot of what love could be, so my perception of love is that it\u2019s soft; love is gentle, love is kind\u2026 That has always been my experience of love. That\u2019s what I preach. But I also know that I live in a world where things are a lot tougher now, especially out in that emotional space. Anything that has to do with emotions\u2026 I just know that to survive this world, you kinda have to be mentally prepared.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Lojay - LEADER!\" width=\"500\" height=\"281\" data-src=\"https:\/\/www.youtube.com\/embed\/kfuQOuZyyO0?feature=oembed&#038;autoplay=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>So with the understanding that over the last year, things have been rocky emotionally and romantically for you, how does that come through in the music from the EP?<\/strong><\/h5>\n\n\n\n<p>I mean I\u2019m a very expressive musician, I like to speak from my heart and on what is going on in my environment. With this project I was in a particular state of mind where I was an anti-romantic. <em>Gangster Romantic<\/em> all in all is an anti-romantic project. That\u2019s what I expressed more than anything. It\u2019s tiring\u2026 I was in a space where I was tired, a lot of the lyrics are anti-romantic. Even though I say \u201cI love you\u201d these tracks are more of \u201c<em>I love you but it\u2019s okay if you want to move the way you want to move. I\u2019m going to step out of that; I\u2019m not going to involve myself in the way you move. As much as I love you and have feelings for you, I am not the Lojay that is begging for your love and attention. If you have to leave and move on, move on<\/em>.\u201d<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>I know that feeling, and I\u2019m sure there are a lot of people that resonate with this idea that we have to be accepting of ourselves as well as of others\u2019 limits. So as a full body of work, can you explain your intended journey and what you hoped people would take from it?<\/strong><\/h5>\n\n\n\n<p>I\u2019m very keen on everyone listening to the project as one full body of work rather than picking and choosing. I created the story with all of the tracks in mind. So \u201cYahweh\u201d is just an expression of this one bad girl who I met who spurned me off my feet. That sets the tone for the muse of the whole project and this person who we delve deeper into everything with. \u201c<a href=\"https:\/\/www.youtube.com\/watch?v=kfuQOuZyyO0\" data-type=\"URL\" data-id=\"https:\/\/www.youtube.com\/watch?v=kfuQOuZyyO0\" target=\"_blank\" rel=\"noreferrer noopener\">Leader<\/a>\u201d was a self-affirmation song; me telling her that there\u2019s more to life than just sitting down and settling with what we have here&#8230; I\u2019m breaking the shackles of that perceived fake relationship that we were trying to start in the first place. \u201c<a href=\"https:\/\/www.youtube.com\/watch?v=dD8QWwPKuhU\" data-type=\"URL\" data-id=\"https:\/\/www.youtube.com\/watch?v=dD8QWwPKuhU\" target=\"_blank\" rel=\"noreferrer noopener\">Moto<\/a>\u201d is a reflection about an old relationship that is long gone, but I still have feelings, basically. \u201c<a href=\"https:\/\/www.youtube.com\/watch?v=rf7zrgeK_kU\" data-type=\"URL\" data-id=\"https:\/\/www.youtube.com\/watch?v=rf7zrgeK_kU\" target=\"_blank\" rel=\"noreferrer noopener\">Canada<\/a>\u201d is a fun song about a girl\u2026 well it\u2019s about transactional sex, made into a fun song about this girl who just wants to have fun and live la vida loca. She\u2019s for the streets, and it\u2019s not a problem because some people are down for that, so have fun with it. Then \u201c<a href=\"https:\/\/youtu.be\/_AM3OCQTFYs\" data-type=\"URL\" data-id=\"https:\/\/youtu.be\/_AM3OCQTFYs\" target=\"_blank\" rel=\"noreferrer noopener\">IYD<\/a>\u201d (If You\u2019re Down) is me almost sending a message to my ex, an old love, asking her if she\u2019d like to have a conversation and get some closure, and open up about what happened in the past. Then there\u2019s \u201c<a href=\"https:\/\/youtu.be\/8ccE4Y6gkJI\" data-type=\"URL\" data-id=\"https:\/\/youtu.be\/8ccE4Y6gkJI\" target=\"_blank\" rel=\"noreferrer noopener\">Availabu<\/a>\u201d. That was a very specific pick because I wanted something that was more lighthearted and I\u2019m basically telling her that no matter what it is, if you ever need me, I\u2019m available for you. After all that happens, we get to \u201cOva\u201d, the last song, where it\u2019s me closing the chapter of everything that has happened in the <em>Gangster Romantic<\/em> era. We knew this was never going to work out in the first place, so now let\u2019s just close this chapter because it\u2019s over. Going from meeting someone to [in  the body of the EP] being with this person, everything I\u2019ve been through, and then it\u2019s like, okay, we\u2019ve had a good run but now everything is over, let\u2019s move on.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"LOJAY X DJ MAPHORISA X KABZA DE SMALL X HERC - CANADA (VISUALIZER)\" width=\"500\" height=\"281\" data-src=\"https:\/\/www.youtube.com\/embed\/rf7zrgeK_kU?feature=oembed&#038;autoplay=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>So do you have any advice for us, now that you\u2019ve been through the difficulty of love and come out the other side a little wiser?<\/strong><\/h5>\n\n\n\n<p>More than anything I would say that you should dwell on the moment that you\u2019re in right now. If you\u2019re feeling like things aren\u2019t the best, it\u2019s happening because life is trying to teach you something and you should pay attention. It\u2019s not the best period but you have to take it with open arms because life is trying to teach you something very important about yourself that you need to learn \u2013 and it\u2019s only a matter of time.&nbsp;<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>Lastly, what do you hope for now that the <\/strong><strong><em>Gangster Romantic<\/em><\/strong><strong> period is over?<\/strong><\/h5>\n\n\n\n<p>You\u2019ll see a lot of different sides of Lojay this year. I\u2019ve slowly learned to filter what is not needed. Moving on, I want to delve into different sounds and different genres. I have a few more projects coming out this year; if anything I\u2019m in a happier space now, so you might just get some more love songs\u2026&nbsp;<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Listen to Lojay&#8217;s <em><a href=\"http:\/\/www.lojay.lnk.to\/gangsterromantic\" data-type=\"URL\" data-id=\"http:\/\/www.lojay.lnk.to\/gangsterromantic\" target=\"_blank\" rel=\"noreferrer noopener\">Gangster Romantic<\/a><\/em>, out now. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1010\" height=\"1010\" src=\"https:\/\/pan-african-music-production.fra1.digitaloceanspaces.com\/wp-content\/uploads\/2023\/03\/Lojay-1010x1010.jpeg\" alt=\"\" class=\"wp-image-120118\" srcset=\"https:\/\/pan-african-music-production.fra1.digitaloceanspaces.com\/wp-content\/uploads\/2023\/03\/Lojay-1010x1010.jpeg 1010w, https:\/\/pan-african-music-production.fra1.digitaloceanspaces.com\/wp-content\/uploads\/2023\/03\/Lojay-759x759.jpeg 759w, https:\/\/pan-african-music-production.fra1.digitaloceanspaces.com\/wp-content\/uploads\/2023\/03\/Lojay-100x100.jpeg 100w, https:\/\/pan-african-music-production.fra1.digitaloceanspaces.com\/wp-content\/uploads\/2023\/03\/Lojay-661x661.jpeg 661w, https:\/\/pan-african-music-production.fra1.digitaloceanspaces.com\/wp-content\/uploads\/2023\/03\/Lojay-465x465.jpeg 465w, https:\/\/pan-african-music-production.fra1.digitaloceanspaces.com\/wp-content\/uploads\/2023\/03\/Lojay-375x375.jpeg 375w, https:\/\/pan-african-music-production.fra1.digitaloceanspaces.com\/wp-content\/uploads\/2023\/03\/Lojay-200x200.jpeg 200w, https:\/\/pan-african-music-production.fra1.digitaloceanspaces.com\/wp-content\/uploads\/2023\/03\/Lojay-85x85.jpeg 85w, https:\/\/pan-african-music-production.fra1.digitaloceanspaces.com\/wp-content\/uploads\/2023\/03\/Lojay-73x73.jpeg 73w, https:\/\/pan-african-music-production.fra1.digitaloceanspaces.com\/wp-content\/uploads\/2023\/03\/Lojay.jpeg 1200w\" sizes=\"(min-width:1010px) 759px,100vw\" loading=\"lazy\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>After making enormous strides since his 2017 debut, singer-songwriter Lekan Osifeso Jnr., more commonly known as Lojay, says he\u2019s excited about how things are going to go for 2023.\u00a0<\/p>\n","protected":false},"author":103,"featured_media":120093,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7833,7835],"tags":[20359,38140],"location":[8172],"yst_prominent_words":[8403,8414,8447,8933,11059,8402,9006,8945,8545],"acf":[],"_links":{"self":[{"href":"https:\/\/pan-african-music.com\/en\/wp-json\/wp\/v2\/posts\/120084"}],"collection":[{"href":"https:\/\/pan-african-music.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pan-african-music.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pan-african-music.com\/en\/wp-json\/wp\/v2\/users\/103"}],"replies":[{"embeddable":true,"href":"https:\/\/pan-african-music.com\/en\/wp-json\/wp\/v2\/comments?post=120084"}],"version-history":[{"count":0,"href":"https:\/\/pan-african-music.com\/en\/wp-json\/wp\/v2\/posts\/120084\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pan-african-music.com\/en\/wp-json\/wp\/v2\/media\/120093"}],"wp:attachment":[{"href":"https:\/\/pan-african-music.com\/en\/wp-json\/wp\/v2\/media?parent=120084"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pan-african-music.com\/en\/wp-json\/wp\/v2\/categories?post=120084"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pan-african-music.com\/en\/wp-json\/wp\/v2\/tags?post=120084"},{"taxonomy":"location","embeddable":true,"href":"https:\/\/pan-african-music.com\/en\/wp-json\/wp\/v2\/location?post=120084"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/pan-african-music.com\/en\/wp-json\/wp\/v2\/yst_prominent_words?post=120084"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}